Jaij Hollands debuts on our platform with “Ngozi” music video featuring Samini and first music project, “Iraymental.”
Jaij Hollands comes through with the highly anticipated music video for the single, “Ngozi,” one of the biggest record off of Jaij just released project, 19-tracker mixtape titled “Iraymental.”
“Ngozi” featured one of Ghanaian finest Dancehall Rapper, member of High-Grade Family, Samini.
As part of London’s IRAY Movement and a key member of the flourishing UK Afrobeats/Bashment scene, Jaij Hollands has come a long way in the music industry. His previous work titled “Pinga” have gained massive airplay and commendable online streams (gained over 700k views on YouTube) since it release.
His new project of amazing 19-tracks further deepens his stand in the music industry, a gesture of “Here To Stay.”
The motivation is strong for the budding talent; “I aim to touch people with my music. Any song I release is either a feel good sound which gets you on your feet, or a song with a message. Either way the overall theme of my music is based around positive energies.”
With ‘Ngozi’ Jaij delivers a trademark floor filler showcasing his unique flow and deep, dancehall driven vocal delivery over a beat he co-produced.
The natural choice for the lead single, he says; “Ngozi is the only song on the album which has 3 producers on it; myself, Mundo and MB. It has elements of dancehall, bashment and afrobeats, so to me, I think it really stands out that way – The whole video is based around the message in the chorus ‘looking for the fine baby girl called Ngozi’ the rest is the mandems creativity.”
As Afrobeats inspired music continues to grow in the UK, a new breed of dynamic, hungry young producers and mcs have been honing a sound which mixes elements of bashment, dancehall, UK rap and grime into their own brand of music.
Following the release of the critically acclaimed compilation album ‘MOVES’, curated by Afro B which features as the cream of the flourishing scene, including Jaij Holland’s ‘Gbelemo’, it’s an exciting time for all those involved as Jaij describes: “Afrobeats as a whole is growing and the African influence on music and pop culture is really great to see. I’m inspired by the scene here in UK also and that motivates me and the team to push on and to make the dream work.”
‘Ngozi Ft. Simini’ and ‘IRAYMENTAL’ are out now on NVA Music across all digital outlets including iTunes & Spotify Follow: Instagram | Twitter | Facebook | YouTube | Soundcloud | Spotify
Watch “Ngozi” below, like & share. Remember to stream the full project, “Iraymental” mixtape just after the video.